Masterclass

Knowledge is for sharing

To facilitate information-sharing across the MENA region, Josoor Institute holds three to four hour sessions for sports and events industries professionals. These are led by international practitioners, representatives of professional bodies and academics. They provide foundational knowledge on a thematic subject. These are unassessed programmes and are focussed on specific subjects.

Master-classes include bespoke sessions delivered for partners and include topics such as ‘Working with the Media’ and ‘Community Engagement’. The latter master-class, for example, could cover an active case study, explanation of the marketing programme which leverages community engagement to drive game day sales and the planning process which ensures the community engagement strategy is successful.

19 October 2017
In this Masterclass session, delegates from the sport tourism and hospitality field will have the...
28 September 2017
This Masterclass provides a unique opportunity for an organisation to host an expert in the area of sport...
25 May 2017
This masterclass will explore the latest developments in venues and stadiums.
18 May 2017
This masterclass will provide a unique opportunity for organisations to host a senior executive from an...
30 March 2017
This masterclass provides an opportunity for a senior executive from leading football organisation to...
23 November 2016
This masterclass will explore the latest developments in digital marketing within the sports and events...
27 September 2016
This masterclass will explore how to develop an organisational purpose, vision and strategy.
16 January 2015 to 17 January 2015
The two-day senior leadership workshops covers a variety of topics including operational effectiveness...
10 December 2014
Everton Football Club, global leaders in community engagement in professional football, shall offer the...
31 March 2014
A bespoke one day workshop exclusively for the management and players of the Qatar Stars League (QSL)...